Why Your CRM Is Lying to You

For a time, the world’s most populated zip code (according to data entered online) was 90210. Not because of the actual number of people living in the small and exclusive enclave of the rich and famous, but instead because large numbers of people outside of the US, when asked to enter their zip code to access content or complete a form, simply entered the zip code referenced on hit 90’s tv show, ‘Beverly Hills 90210’.

Now, why would this small snippet of pop culture have anything to do with CRM? The answer is because it is symptomatic of practices we see across many businesses today. The vast majority of companies using CRM software do so to organize their prospects and manage the sales pipeline – using the data recorded to forecast future revenues and plan accordingly. As a theory it’s flawless. In

In execution, however, we hear numerous complaints; the sales team is frustrated by the onerous, administrative task of updating the information and so, often doesn’t, or if they do, they rush to meet a deadline, provide the very least required and move on.

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Article Credit: MARTECHSERIES

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The race among U.S. cities to woo Amazon

The unchallenged march of the market has long established the notion that it is the duty of the governments to woo investors and provide business-friendly environments. This idea has been playing out in a dramatic fashion in the U.S. over the last few weeks, ever since e-commerce giant Amazon challenged cities on September 7 to bid for a new headquarters that it plans to set up, which will bring $5 billion in investment, and 50,000 new jobs. As bids closed on October 19, 100-plus cities submitted proposals, offering a slew of incentives. Amazon will announce the winner next year.

“We’re excited to find a second home,” said Jeff Bezos, Amazon founder and CEO, announcing the search for a place with “more than one million people, a stable and business-friendly environment and communities that think big and creatively”. Amazon also advertised what its presence brought to Seattle, its current headquarters. It “estimates… every dollar invested by Amazon in Seattle generated an additional $1.4 for the city’s economy overall”.

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Article Credit: The Hindu

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Amazon is now the size of a small country

Amazon’s workforce is now larger than the population of dozens of small countries.

On Thursday, the e-commerce retailer revealed that it employed 541,900 people at the end of the third quarter. That’s bigger than the populations of some 63 countries and territories around the world, including well-known ones such as Iceland, the Bahamas, and Monaco. Belize, for example, has a population of just 347,369.

Amazon has been growing at a rapid rate. It added 159,500 people just in the three months between the end of June and the end of September.

Many of those came through its acquisition of Whole Foods, but Amazon hired tens of thousands of additional workers besides.

And it’s not stopping there. The internet giant also announced plans to hire 120,000 seasonal workers this holiday season to bulk up its US warehouses and customer service centres and said it expects to make many of those hires full-time workers.

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Article Credit: The Sydney Morning Herald

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SAP trumps Gigabyte as flywheel gathers some steam

It’s very easy to get lost in the noise that is South Africa.

Every time a minister takes to the podium, or their number one shuffles the pack, we’re flooded with the negative. But it’s important not to lose sight of the ‘wins’ that run between.

In the same week, Finance Minister Malusi Gigaba virtually signed the country’s junk status with his ‘no plan’ mid-term budget, software giant SAP has admitted to misconduct in dealings with Gupta-linked fronts.

SAP has called in the FBI and the international press has joined the party – the flywheel is starting to gain some much-needed momentum.

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Article Credit: BIZ NEWS

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Sen. Hatch, Oracle CEO help laud Utah’s women tech leaders

While Utah companies continue to struggle in achieving employment equity in the technology sector, Sen. Orrin Hatch and Oracle CEO Safra Catz helped celebrate Utah’s women tech leaders at an awards event Friday.

The Women Tech Awards is a program to “recognize women across all technology disciplines who are trailblazing new paths, leading and founding technology companies, and building innovative tools, technologies and experiences,” according to the Women Tech Council, the Utah-based organization that’s been hosting the event for the past 10 years.

Council co-founder and President Cydni Tetro said while Utah is home to a thriving innovation sector with more than 5,000 companies specializing in tech services and products, statistics reflect the Beehive State is lagging woefully behind the rest of the nation in the number of women represented across numerous tech employment categories.

“Less than 5 percent of tech executives in Utah are women, compared to 11 percent nationally,” Tetro said. “And almost 40 percent of the women who go into tech leave the industry after seven years.”

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Article Credit: Deseret News

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